Axiom Foods' Supply Side West tradeshow video, featuring their complete product line and services.
Brochure & Catalog Design, Food and Ingredients, Home Featured Portfolio, Professional Photography, Tradeshow Booths & Displayscasadmin
A unique and beautiful quad-fold booklet, featuring delicious protein-rich recipes, all made using Growing Naturals' rice and pea plant proteins. The recipes were divided into savory and sweet dishes, set to a clean, modern and inviting layout while still educating the consumers on the differences between the protein sources. The prepared foods as well as Growing Naturals' in-house dietitian were professionally photographed to maintain high quality presentation throughout. The booklet, printed at large quantity, was handed out at the popular Natural Products Expo West and is available to download online as well.
A beautiful and informative trifold brochure designed to educate consumers on the importance of adding protein to their diet, the difference between whey proteins and plant proteins, and unique benefits of different plant proteins such as rice protein, pea and hemp proteins. The brochure was printed and handed out at the popular Natural Products Expo West and is available to download online as well.
A new company brochure designed for a Los Angeles-based property acquisition and management real estate company. The modern layout combines featured property photos, modern text styling, brief company history and focus and a clean edgy layout to demonstrate the company's edgy-take and progressive philosophy.
Growing Naturals’ Vanilla Brown Rice Protein, (packaging and labels designed by CAS Production), is really out of this world, as it’s soon launching into outer space by astronaut request. With 24g of protein per serving, it’s sure to keep the astronauts energized! Mission Accomplished. See more custom packaging design by CAS Production & Marketing
Brochure & Catalog Design, Food and Ingredients, Home Featured Portfolio, Tradeshow Booths & Displayscasadmin
A beautiful new press folder designed for a natural products company for the Natural Products Expo tradeshow. Featuring a selection of the company's products, the message is "healthy lifestyle", displayed in big, beautiful pictorials layouts, and printing on custom-made, glossy press folders with pockets to hold more information.
Creating a new line extension, Growing Naturals is adding a line of delicious and nutritious Hemp Proteins to their already successful Rice and Pea proteins products. The new canisters were designed in line with the current, and recognizable layout of products that sell in thousands of stores in the U.S. and in other countries around the world. The blue color differentiates the hemp line from the rice and pea and gives it a fresh new look. The 3D renderings below were custom made to represent the new hemp line, with realistic lights and shadows added in for realism. Rendered in high resolution, these renderings are good for web, print, magazine ads and tradeshow applications.
Growing Naturals' new Strawberry Burst Rice Protein joins an already popular line of organic rice and other plant proteins. CAS Production's design for the 1lb and 2lb canisters maintains consistency with the rest of the brand while establishing a unique look and feel with the use of the strawberries, the pink drink and pink theme throughout. Since flavor is one of the key points driving the purchase decision on the store shelves, the delicious strawberry flavor is communicated clearly and beautifully. For presentation and marketing purposes, CAS Production created stunning 3D renderings at high resolution, recreated the material of the canisters, placed actual finished labels on the two size canisters and then added light reflections and shadows for a finished look. The delicious new Strawberry Burst Rice Proteins have now been released to great reviews! You can buy and read more about them on GrowingNaturals.com
Simply Soapberry™ is adding 2 new products to its already successful line of 128 load laundry detergents. The new 64-load bottles are geared toward first time users who would like to try the product at half the cost of the original product while still enjoying powerful cleaning from organic non-gmo soapberries. To compete properly on the shelves of the natural stores, the packaging was designed to be unique and beautiful, walking the fine line between a highly informative and yet a clean/uncluttered layout. Adding a deeper challenge to the project is the importance of marrying the new labels to the already existing line of original and baby 128 load bottles while maintaining a clear differentiation for easy recognition on the store shelves.
Signing up for the largest tradeshow booth to date, Axiom Foods' embarked on a large-scale presentation of their line of plant proteins for Supply Side West 2014 tradeshow in Las Vegas. Keeping the larger size in mind meant filling up the space with beautiful, colorful messages while maintaining a clean, uncluttered overall feel. Aside from the company's printed collateral, (brochures, sellsheets, etc.), the new additions included: 2 display cases showcasing a variety of products, from pastas and skin creams, to supplements, energy drinks and power bars, all belonging to manufactures who use Axiom's proteins in their products. A colorful panoramic custom video presentation stretching over three 50" plasma screens designed to work in synch and display the Axiom's products, product features and direct applications. Actual Application: Photos from Supply Side West 2014 Click on the photos for a larger view
Natural Product Tradeshows are large and highly competitive. To represent their line of plant proteins in large, beautiful color, while delivering their healthy, allergen-friendly message with clear differentiation from their competitors, Growing Naturals enlisted CAS Production, Inc. to design a new, 10 foot x 10 foot custom back wall display. The final display includes lighting, a TV for video presentations and a shelving unit for the company's products. Actual Tradeshow Application Click on the photos for a larger view
Built for retail applications, these trifold or quadfold brochure holders are custom design with different colors options including a clear case. The custom design is important when taking into consideration the retail shelf environment and products the brochures will be next to.
Beautiful residential real estate photography is without a doubt, a key to renting or selling the properties to prospective tenants. From beautiful panoramic exterior views, to common areas for buildings featuring a gym, pool or BBQ areas, to complete photography of model apartments, from living rooms to kitchens, lofts and bedrooms. At CAS Production & Marketing , we focus on high quality, beautiful high resolution photos, that are then used for property brochures and flyers, advertising, building signs and online photo galleries on property websites. Examples of our Real Estate photography below.
For their attendance in new natural products and ingredient supply trade shows, Axiom Foods required a clean, easy to ship, popup display. The importance is to emphasize the various uses of the ingredients for multiple industries. The ingredients are natural, most are organic, allergen-friendly and high in proteins and are consumed by different consumer groups. Joining the back wall 10 foot display is a podium that holds the display for shipping and further emphasizes Axiom Foods' main product offerings. See photos of the Axiom Foods booth from the American Food Technology & Innovation Summit Here
A Cannelle is a small French pastry, a specialty of the Bordeaux region of France, that features a a dark caramelized crust and soft and tender custard center. It is often flavored with rum and vanilla. Introducing the Cannelle Bordeaux, CAS Production & Marketing was tasked with creating a unique look and feel for package that demonstrated the sophisticated nature of the dessert. This was aided by professional photography of the desserts, and a stylized logo that was embossed with gold foil for a finishing touch.
To add a funny twist to the campaign marketing the popular Simply SoapBerry™ line of natural laundry detergents, a "Professor SoapBerry" was invented. Funny and quirky, Professor SoapBerry does an excellent job explaining the many differentiating points that make SoapBerry such a great product. It's all natural, made from organic soapberries, it is powerful yet gentle, softens naturally and one 32 oz bottle will last a year(!) at 2 loads per week. The response to the videos was excellent when they were shown at the Natural Products Expo West in Anaheim, California. The three videos created for the show are shown below.
For the Natural Products Expo, CAS Production & Marketing was tasked with creating a 10' backdrop for a pop up tradeshow booth with a podium. The Simply SoapBerry™ natural cleaning products can be used in many different areas of the house, from the kitchen to bathroom and for laundry. The booth design demonstrates that clearly while maintaining the natural "organic soapberries" look and feel. See Simply SoapBerry™ Packaging Simply SoapBerry's Booth at the Expo See more Tradeshow Projects Here
Makers of natural products for all people, from rice and pea proteins to all natural cleaners, Growing Naturals is experiencing incredible growth and raving reviews worldwide. The beautiful new site includes a secure shopping cart, member only sections, discount programs, news and plenty of useful information on diets, nutrition as well as expert advice and recipes. Visit Growing Naturals
A tabloid-size ad, designed and produced for a natural health magazine, to feature two brands side by side: Growing Naturals, a Pure Plant Protein company and Simply SoapBerry, maker of all natural cleaning products made with concentrated extracts from Himalayan Soapberries. The campaign aims to demonstrate the clean living concept, but showing the two halves: drinking healthy nutrition for the inside, while using all-natural cleaning products for the outside: clothes who touch our skin all day. The look and feel of the ad stays close to Growing Naturals' design of Packaging, website and tradeshow booth.
Bite 'ems are new on the market and are made from organic Thai Jasmine rice in 4 flavors. The project called for a fun and exciting, yet natural feel for the flavorful gluten-free, whole-grain crackers.
Truxton's American Bistro is a wonderful restaurant serving high quality, flavorful dishes. Featuring a classic and ethnic assortment of healthful to sinful menu items, the menu is accompanied by an extensive wine and beverage menu topped off with memorable service. Truxton's restaurant menu was designed to fit with the overall brand look and feel, using the familiar color pallette, font styles and unique shapes. Visit Truxton's American Bistro's Website Here
These Raw, organic rice proteins offer the most rice protein per serving and are the only 90% isolate. Available in chocolate, vanilla and original flavors, the labels needed to be splashy but clean, to capture attention while staying to true the natural character of the product. Growing Naturals' proteins are available in over 2,000 stores in the U.S., as well as Germany, France, Canada, and New Zealand and Australia, and online at www.GrowingNaturals.com The rice proteins are available in 1lb and 2lb canisters as well as in single serve packets, all printed using the highest quality flexographic printing techniques. Spinning 3D Renderings of the Canisters:
Infographics have been a very popular way to convey information very quickly. The large clutter of information people are exposed to everyday shortens people's attention spans and makes it harder to grab their attention. Infographics achieve that goal in a friendly, colorful way. The infographics below represent a campaign of messages for Growing Naturals' Winter Weight Challenge.
Simply Soap Berry™ a revolutionary new product, uses all natural Himalayan soap berries for concentrated laundry cleaning, available in original and Baby versions. The project called for a fresh and natural brand identity showing the Himalayan mountain origins of the berries without missing the very concentrated & powerful nature of the cleaning solution.
The Seacastle is a luxury apartment building on the beach in Santa Monica, CA with beautiful ocean views and stylized decor. The double sided flyer, printed on glossy paper with aqueous finish is among the many marketing tools serving the seacastle.
Recipe for Men™ (http://www.recipeformenusa.com), a line of popular Scandinavian cosmetics for men, is entering the U.S. competitive marketplace. Logical Skincare, the company behind the packaging, enlisted CAS Production & Marketing to innovate and treat, both boxes and labels, to better fit the crowded and competitive U.S. marketplace while maintaining the original brand identity, so familiar and successful in Europe.